FOR IMMEDIATE RELEASE
NEXT YEAR’S RACING JUST GOT MORE EXCITING –
LIONEL RACING ANNOUNCES GOLDEN TICKET CONTEST FOR 2014
JR Motorsports Driver Regan Smith to drive Lionel Racing Golden Ticket
car at Texas this weekend in the NASCAR Nationwide Series
CONCORD, NC. (October 30, 2013) –Lionel Racing is giving fans a golden opportunity to win some incredible prizes courtesy of the Lionel Racing Golden Ticket contest that the company announced today.
In 2014, each 1:24-scale Lionel Racing die-cast just might come with a special ticket inside which entitles the winner to an incredible prize – like a driver meet and greet, private race shop tour, practice with a NASCAR Sprint Cup Series pit crew, race used sheet metal, and more.
“The Lionel Racing Golden Ticket contest is incredibly exciting – it crosses teams, manufacturers and even racing series,” said Howard Hitchcock, the company’s General Manager and Sr. Vice President. “I work in the sport, and the items that die-cast collectors could win as part of this contest are prizes I’d love to have and experience myself. I think fans are going to be amazed when they see the complete list of prizes.”
To announce the contest, Lionel Racing will be the primary sponsor of Regan Smith’s No. 7 Chevrolet Camaro at Texas Motor Speedway this Saturday.
“Die-cast buyers and collectors are hard-core NASCAR fans, and there’s no better way for us to announce this fan-driven contest than by partnering with JR Motorsports to put the Lionel Racing Golden Ticket car on track and Regan Smith is just the driver who can get this car to Victory Lane,” Hitchcock said.
“I’m thrilled to help announce the Lionel Racing Golden Ticket contest this weekend,” said Smith, a three-time winner in the Nationwide Series. “Not only does our No. 7 car look great with the Golden Ticket paint scheme, but the prizes that fans can win next year are incredible. It truly is a great program, and I know it’s something the fans will be excited for.”
More than 700 Lionel Racing Golden Tickets will be randomly inserted in 2014 1:24 scale die-cast cars that can be ordered at www.lionelracing.com; the NASCAR.com Superstore; official trackside trailers; race team shops; authorized dealers and approved online retailers. The promotion will run through the end of the 2014 season.
For a complete list of Lionel Racing Golden Ticket prizes and official contest rules, visit www.lionelgoldenticket.com. The die-cast of Smith’s No. 7 Lionel Racing Golden Ticket Chevrolet Camaro is also now available for pre-order.